California Mid-State Fair hires Barnett Cox & Associates for public relations
PASO ROBLES, Calif. − Barnett Cox & Associates has been named the official marketing firm for the California Mid-State Fair.
The San Luis Obispo company will provide advertising, public relations, social media and other services to promote the fair throughout California and the West.
“We look forward to helping build on the fair’s already fantastic brand, image and success,” said Dave Cox, Barnett Cox & Associates COO.
BCA is already off to a good start. The “look” BCA has created for 2013 is all set to launch the fair’s latest theme, “Start Spreading the News,” featuring innovative communications throughout history.
The connection with the California Mid-State Fair is not exactly new for the long-standing marketing firm. BCA has worked with Tom Keffury and his staff on promoting the popular fair for several years.
“We have enjoyed great success with fair attendance and concert ticket sales, thanks to creative efforts of Barnett Cox,” Keffury said. “They are a pleasure to work with.”
For 23 years, Barnett Cox & Associates has been providing strategic planning, perceptive public relations, award-winning creative and engaging social media for San Luis Obispo County.