Update: Paso Robles Main Street ranked eighth in the USA Today’s 10 Best Main Streets list
Update posted April 18:
Paso Robles Main Street was the only downtown in California to make the list
– Paso Robles Main Street has been ranked eighth in the USA Today 10 Best Readers’ Choice Awards for Top 10 Main Streets in the United States.
It was the only downtown in California to make the list. The awards were determined through public voting after nominations by an expert panel.
“These 10 places with charming main streets — nominated by an expert panel and voted by readers as the best in the U.S. — offer more than just a road; these streets are living history, have a vibrant culture, and serve as the hearts of their communities,” USA Today stated.
The downtown area features a mix of shops, tasting rooms and events, along with historic architecture that reflects the region’s character. Paso Robles is located in the Central Coast region.
Original story posted March 20:
Photo courtesy Travel Paso.
Paso Robles nominated for USA Today’s Best Main Streets list
– Paso Robles is among 20 cities competing for recognition in USA Today’s 10 Best Readers’ Choice awards for Best Main Street in 2025.
The voting page states, “Main streets across the United States are experiencing a renaissance. Once abandoned and boarded up as people shifted to the suburbs, these iconic thoroughfares are now thriving.”
According to USA Today, an expert panel selected the nominees based on their historical significance, cultural vibrancy, and role as the centers of their communities.
Paso Robles’ nomination highlights its historic downtown as a destination known for its wine and hot springs. “In a region known for its wine and hot springs, historic downtown Paso Robles is an ideal getaway destination or stopping point on your next California road trip. Many local attractions are near Downtown City Park, which is just two blocks west of Highway 101. There’s enough food, history, and outdoor activities to warrant staying a night, which you should consider spending at the historic Paso Robles Inn,” the nomination states.
Central Coast town Solvang is also on the list.
The public may vote once per day until polls close on Monday, April 7 at noon ET. The 10 winners, determined by your vote, will be announced on Wednesday, April 16, according to USA Today.
