‘Chuck the wine. Paso Robles is a beer town now’ says SF Chronicle
–Paso Robles is a “beer town” now, according to a recent article in the San Francisco Chronicle.
“It’s no small honor to be asked to pour at the Firestone Walker Invitational Beer Festival in Paso Robles,” writes Alyssa Pereira, after attending the Firestone Walker Invitational. “American craft breweries clamor to get on the exclusive summer lineup, establishing the Central Coast town known for its vineyards and varietals as a bona fide beer town.”
Pereira also writes about the city’s new economic and tourism initiative: Brew Paso. The campaign is a response to legislation the city passed in January 2018 to rezone portions of Paso Robles to allow for taprooms and tasting rooms to be built in bustling parts of downtown.