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District Attorney warns consumers to be wary of price gouging during an emergency 

price gouging duing emergency

–District Attorney Dan Dow has issued a consumer alert regarding price gouging following Governor Gavin Newsom’s March 4, 2020, declaration of a state of emergency and the President’s declaration of a national emergency today due to the spread of COVID-19, commonly known as coronavirus.

During the state of emergency, Penal Code section 396 prohibits businesses, retailers, and other service or goods providers from charging a price that is more than ten percent higher than the amount that existed before the declaration. Covered goods and services include food, emergency supplies, medical supplies, building materials, gasoline, transportation, freight and storage services, hotel accommodations, and rental housing. Goods and service providers may charge more than ten percent only if their costs have increased.

“Where price gouging is observed, the San Luis Obispo County District Attorney’s Office will aggressively investigate and prosecute those who prey upon the residents of our county to the fullest extent of the law,” said District Attorney Dan Dow.

Price gouging is a misdemeanor punishable by up to one year in jail and a fine of up to $10,000. Violators may also be subject to civil enforcement actions and penalties up to $5,000 per violation, plus restitution.

In addition to price gouging, consumers should be on alert for criminals who may set up fake websites, send emails, texts or post on social media impersonating a relief agency to profit illegally. Also, be wary of businesses claiming to have a miracle cure. At present, there is not a cure for the coronavirus. Do not respond to anyone claiming to have a vaccination or cure. While most businesses are honest and have good intentions, there are always bad actors waiting to take advantage of social fear and anxiety.

County residents may report suspected price gouging by calling the District Attorney’s Office at (805) 781-5800 or by email at:

For more information on COVID-19 and how to protect yourself, visit the County of San Luis Obispo Health Agency’s website.



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