Paso Robles News|Friday, September 22, 2023
You are here: Home » Business » Study looks at impact of short-term rentals and affordable housing
  • Follow Us!

Study looks at impact of short-term rentals and affordable housing 

house stock pic

Study finds that across the county, 2.7 percent of the housing stock is devoted to short-term-rental activity

– This week, Visit SLO Cal, the countywide destination marketing and management organization for San Luis Obispo County, and Beacon Economics, an independent research and consulting firm that delivers objectively-based economic analysis, released the findings of their Short-Term Vacation Rentals and Workforce Housing Nexus Study. The first-ever regional study was conducted to quantify the relationship between short-term vacation rentals and housing affordability in 21 communities throughout SLO County.

Ultimately, the study findings show there is no quantifiable data indicating that short-term vacation rentals are responsible for driving up rental and housing rates in SLO CAL or decreasing the availability of workforce housing. Instead, the county’s limited housing supply, coupled with strong demand, are the primary drivers of high housing costs across the county, says the study.

The study had two primary goals. First, to provide data and an empirical analysis to help inform SLO County stakeholders and policymakers about the nature of the short-term rental market. Second, to provide an understanding of the relationship between short-term rentals and the broader housing market in SLO County, as well as to measure the impact of short-term rentals on the supply of workforce housing across the county.

An analysis was conducted of short-term rentals and the housing markets in the seven cities and the unincorporated areas of the county (where data was available) and was divided into four primary parts. Part one established the impact of the tourism industry on the county’s economy. Part two traced short-term rental activity in the county and its communities over the past decade. Part three assessed the local housing market and housing affordability in the community. Finally, part four analyzed the relationship between short-term rental activity and housing affordability throughout SLO CAL.

“With more than 7.4 million annual visitors generating $2.15 billion in economic benefit, tourism is crucial to the local SLO CAL economy,” said Chuck Davison, president and CEO of Visit SLO CAL. “Short-term vacation rentals are an important part of providing additional capacity and experiences, which enable unique visitation across the destination. Equally, workforce housing for the 26,000+ workers the tourism and hospitality industry employs each day in SLO Cal is a growing concern. As we pursue a more sustainable tourism industry, it’s important for Visit SLO Cal to understand the benefits vacation rentals provide versus the cost to our community. We commissioned the study to analyze the nexus of short-term vacation rentals and their impact, if any, on the affordability of workforce housing. The study shows a nexus does not exist. It remains important that Visit SLO Cal work closely with local governments to encourage the funding and development of additional workforce housing for our industry and others.”

Ultimately, Beacon Economics determined that for short-term rentals to affect housing affordability in a community, two things must be true. First, short-term rental activity reduces the supply of housing in a community. Second, short-term rental activity specifically removes from the market the type of housing lower-income households reside in.

“Today’s travelers are seeking more variety in lodging options, including short-term vacation rentals. Opponents of short-term vacation rentals assert that they have a negative impact on local affordable housing. However, the reality is that affordable housing in SLO Cal is impacted, like much of California, by low inventory,” said Christopher Thornberg Ph.D., founder of Beacon Economics.

Key study findings include:

  • In 2022, tourism accounted for nearly 10% of the countywide GDP or $62.7 million in transit occupancy tax (TOT). Of that, short-term rentals contributed $12.2 million (more than 19%) of the total TOT.
  • Across the county, 2.7 percent of the housing stock is devoted to short-term rental activity. Active short-term rental listings account for about two percent of the total housing stock.
  • If short-term rental properties in the county were converted to long-term rentals, they would not provide accessible and affordable housing options for lower-income members of the community.
  • Converting all short-term rental properties to long-term rentals would “only have a negligible effect, reducing the price that renters would face by less than one percent.”
  • Housing affordability issues are not new to the county and long pre-dates the rise in short-term rental activity.
  • Overall, short-term rental activity is occurring in the wealthiest parts of the county, which are home to fewer low-income households.
  • The majority (86%) of short-term rentals in the county are single-family homes that are part-time owner-occupied by high-wage earners (individuals and families) making $150,000 or more per year.
  • The average $1.2 million value of a short-term rental property in the county makes it challenging for a median-income worker and is far out of reach for lower-income households.
  • The largest growth of short-term vacation rental activity in recent years has been in Paso Robles and in the unincorporated portions of the county. Paso Robles accounts for less than 10% of the county’s housing stock, yet it comprises one-quarter of all short-term rentals. A sizable proportion of short-term rentals are also found in the unincorporated portion of San Luis Obispo County, which accounts for nearly one-third of all short-term rental activity in the county.


To read a copy of the study, visit


Share To Social Media


About the author: News Staff

The news staff of the Paso Robles Daily News wrote or edited this story from local contributors and press releases. The news staff can be reached at